Question:

About this Poll

Our philosophy about which population to use depends on the election, but we are generally comfortable with a
“likely voter” model (as opposed to a “registered voter” model) for most elections. For this poll, we chose a sample
of “minimally likely” households across the state who voted in the November primary for an automated poll, and
there were 754 completed responses to three poll questions.
The survey was conducted November 20. The margin of error, with a 95% confidence interval, was 3.6%. The
demographic breakdown of the respondents was 69-28% white/black, while the party registration of respondents
was 50-34% Democratic (16% Independents) - in the November primary, the racial and party breakdown of those
who voted was 68-29% white/black and 49-33% Democratic (18% Independents). The geographic breakdown of
the respondents was as follows for each media market: 6% from Alexandria, 20% from Baton Rouge, 13% from
Lafayette, 6% from Lake Charles, 7% from Monroe, 34% from New Orleans, and 14% from Shreveport (The
explanation of the boundaries of these regions is graphically depicted in Exhibit A at the end of the poll analysis).